Get More High-Value Solar Installations into your Pipeline

As AI search reshapes how solar companies are discovered, Nowspeed positions installers to stand out where it matters.

Ilum Solar

Customer Spotlight

“Nowspeed stands out for their ability to translate strategy into execution. They invested the time to understand our goals and customer journey, then implemented campaigns and systems that directly supported our growth. The team is responsive, organized, and delivers measurable results.”

Robert Dean
ILUM Solar, Inc.

When Buyers Look for Solar Installers, Do They Find You?

Incentives are tightening, more installers are competing for the same buyers, and search behavior is evolving quickly. Familiar marketing tactics don’t perform the way they once did. Small gaps in how your company shows up — or doesn’t — can now make a bigger difference than ever before.

Make the Transformation

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    Treat the website as the main place buyers decide

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    Manage where and how your company is described across the sources AI checks

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    Assume credibility comes from brand, reviews, or years in business

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    Provide clear, verifiable signals that establish your business as legitimate and trustworthy

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    Create content mainly to attract visitors or support campaigns

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    Create content that answers buyer questions so AI tools can accurately explain and compare your business

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    Manage website, listings, and content reactively as issues come up

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    Deliberately shape how your company is understood before buyers — and AI tools — start researching

Proven to Turn Traffic Into Booked Solar Jobs

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Increase in qualified solar leads in 6 months

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Decrease in cost per booked consultation

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Decrease in average cost per sale

Digital Marketing Built for Solar Installations

High-Intent Solar Buyers
ATTRACT

Get in Front of High-Intent Solar Buyers

AI-driven search tools are increasingly shaping which residential and commercial solar companies buyers see during early research. Nowspeed focuses on making sure your company is represented clearly and consistently where those tools look for information, so you’re included when buyers narrow their options.

  • Surface your company where AI-driven search tools evaluate installers
  • Present clear, consistent information across the sources buyers rely on
  • Reach buyers who are actively comparing options
Convert

Turn Interest into Booked Consultations

When buyers reach your site, they’re often already informed — or they expect clear answers fast. We focus on turning that informed interest into real conversations by answering common questions, reinforcing credibility, and making next steps obvious.

  • Answer buyer questions before the first call
  • Reinforce trust with clear, consistent information
  • Reinforce trust with clear, consistent information
Consultations
Maximize Long-Term Value
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Maximize Long-Term Value

The way your company is represented online needs to hold up over time. Nowspeed focuses on maintaining clear, consistent signals so future buyers, referral partners, and AI systems continue to recognize and understand your business.

  • Maintain clear and consistent information as new buyers research your company
  • Support repeat work and referrals with a reliable online presence
  • Preserve credibility and recognition as AI-driven search plays a larger role

Download your Free Solar AI Report

Free Solar AI Report
Full-Funnel and Multi-Channel Execution

One Digital Marketing Partner for the Entire Buyer Journey

From awareness to closed deals, our experts drive every channel strategy so your campaigns work seamlessly together - with AI optimizing every stage for maximum efficiency and impact.

Visibility

Visibility

SEO & GEO Optimization

Acquisition

Acquisition

Paid Search (PPC) & Paid Social

Engagement

Engagement

Content and Social Media Marketing

Conversion

Conversion

CRO

Experience

Experience

Website Design

Retention

Retention

Remarketing & Email Automation

Stats Marble

1

Discovery

We take time to understand your goals, challenges, and opportunities.

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2

AUDIT

We dig into your data and systems to identify key issues.

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3

OPPORTUNITIES

We present ways we can make an impact.

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4

BUDGET

We present budget options to take advantage of the opportunities.

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5

PLAN

We create detailed plans to show you how we will achieve your goals.

Our Process

Where Strategy Meets Growth: The Nowspeed Pipeline Builder Strategy Framework

Our proven process blends strategic thinking, AI efficiency, and relentless optimization to deliver predictable growth.

FAQ: Solar Marketing

How does AI-driven search affect which solar installers buyers see and consider?

AI-driven search tools increasingly shape how information is surfaced during early research. Instead of returning a list of links alone, these tools summarize options, highlight certain companies, and influence which installers buyers consider first. Companies that are clearly and consistently represented across the web are more likely to appear in those summaries and recommendations.

What does it take for a solar company to be included or referenced by AI search tools?
Why does consistent information across the web matter more than it used to?
How does content influence how AI tools understand and describe a solar business?
Is this approach relevant for both residential and commercial solar installers?

Ready to Grow your Pipeline?

Get a free Nowspeed Growth Plan complete with ROI projections and discover how much faster and smarter, your marketing investments can perform.

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